Posts tagged with "experience"



Value Building · 01. August 2016
Speed of change is the new norm in building a business. If you are not strategically building your business based on this fact, you are already falling behind. Agility is critical to growth and even more critical to value-building, sustainable growth. Your company's ability to scale is contingent on four critical success factors. Effectively aligning and leveraging its Intelligence Quotient (IQ), Emotional Quotient (EQ) and Velocity Quotient (VQ) will directly impact your ability to realize a...

01. October 2013
Part I of II - In the next two columns, I am going to explore the mentalities behind how your customers or clients are shopping for your services and products and then buying them. Most people associate the idea of shopping with a consumer/retail experience, but this is short-sighted.Anyone seeking to buy is in a shopping mode before they are in a buying mode. Understanding this and the type of shopper you are dealing with can help you better convert them to buyers. 1. Window Shopper: Window...

Momentum Building · 01. March 2013
During down economic times, more reinvention occurs than new inventions as companies are forced to look inside their operations to determine what must change or evolve in order to continue to grow. Ask any business owner who sees the other side of any challenge and he or she will claim wholeheartedly that the shift they made was something they should have done sooner, but just needed that challenge to see its true opportunity. Business owners can also go awry when reinventing. Here are five...