We are always reminding our entrepreneurial clients to focus on what they can control. Easier said than done. Business owners tend to overcompensate when it comes to being in control, and fixate on what is outside of their control, resulting in no traction for the business. External volatilities (economy, regulation, supply chains, increased competition, etc.) often get the headspace and the focus. Internal volatilities can be more undermining, limiting growth or the ability to scale at all.
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Part II of II - In last month's column, I shared some common missteps businesses make that may be the reason behind poor cash flow, in spite of having plentiful sales. The real question is, what can be done when you still have employees and vendors to pay, orders to fill, and your sanity to maintain? Many business owners become further frustrated by a polite, but disappointing, "No" from their bank when seeking a loan.
Part I of II - A challenge every business owner experiences, no matter how long in business, is the stress of cash flow not flowing as expected or projected. Especially when there are receivables on the books, if the money isn't in the bank, it can be stressful waiting for it to be received when payroll must be met, vendors much be paid and investments need to be made. See if any of these are part of your cash flow problem.
In a radio interview with a show called Uncommon Giving, I was interviewed along with the CEOs of two companies featured in my book, 50 Marketing Secrets, to discuss the link between profitability and charitable giving. Both of these companies were in industries that had been severely impacted by the Great Recession that occurred between 2007 and 2010, and yet they each realized triple-digit growth.
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AuthorSherre' DeMao is founder and CEO of BizGrowth Inc. An author, speaker and entrepreneurial innovator, she was named in 2025 among MSN's Ten Women Trailblazers Revolutionizing Their Fields. Her ability to scale and grow businesses has earned her position as a Forbes Council member and regular thought leader and expert in articles on Forbes.com. Archives
October 2025
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